Telemarketers telephone prospective customers to promote products and services and obtain sales or arrange sales visits.

Duties & Tasks

Telemarketers may perform the following tasks:

  • work from a script and a list of contacts to promote products or services by telephone
  • create interest in a product or service and secure a sale or an agreement to see a sales representative
  • process and arrange the dispatch of products, information kits and brochures to interested clients
  • arrange appointments with sales representatives
  • record changes to contact details on a database and note follow-up action
  • maintain statistics of calls made and successes achieved
  • submit periodic reports on telemarketing activities and results
  • receive calls and provide information or assist with any problems.

Working Conditions

Telemarketers are employed on a full-time, part-time or casual basis, and may be required to do shift, evening and weekend work.

Personal Requirements

  • pleasant and friendly manner
  • enjoy talking to people
  • aptitude for working with computers
  • high level of motivation
  • able to work as part of a team.
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